Joe Levine
Marketing Data Think Tank Lead @Mma Global
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WORK HISTORY
Marketing Data Think Tank Lead @Mma Global
New York, NY, US
Led program of research into applications of data and AI to advance the profession of marketing•Managed research initiative on use of ML models to optimize ad creative that showed >200% improvement in ad performance
ABOUT JOE LEVINE
Strategic and results-oriented product leader with a strong background in shaping and executing B2B SaaS product vision across a range of industries. Problem solver who excels at understanding customer needs and translating them into product requirements. Demonstrated success at launching new products, turnarounds of struggling products/portfolios, and integration of acquired product portfolios. Collaborative leader who excels leading both product teams and larger cross-functional teams. Extensive experience with and understanding of both business and technology developed through a career that started in software engineering and transitioned to corporate strategy and product leadership roles. Areas of Expertise-Product management, product development including 0-1 products -Product launches & post-launch support -Team management -Product strategy including building product roadmaps -Product portfolio management (full lifecycle)-Market research -Driving customer adoption/engagement -B2B services -SaaS -Lean product management -Pricing strategy, including margin analysis
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