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John Shero

Managing Partner @Brand Licensing Team

Marietta, GA, US
EMAILS
j•••••@blteam.com
MOBILE NUMBERS
+17•••••••68

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WORK HISTORY

Feb 2009 — Present

Managing Partner @Brand Licensing Team

Managing Partner at Brand Licensing Team. At BLT, brand building isn’t just what we do - it’s our passion. Our team of strategic thinkers, creative designers and branding experts will bring those brand experiences to life and strengthen the consumer + brand connection by establishing a deeper relationship with your brand. We area a strategic consumer products firm that develops strategic marketing programs that delivers incremental revenue growth for our client thru strategic brand extensions. We excel at executing and commercializing new products and deliver them thru new market channels that increases consumer connections and incremental revenue streams. We are honored and blessed to have collaborated over the last 13 years with great brands and partners such as (Coca-Cola, Molson Coors, General Mills, Fender Guitars, Hasbro Entertainment, Chick-fil-A, Focus Brands, Cold Stone Creamery, Moose Tracks and Mondelez).

SKILLS

CrmE-CommerceFoodStrategic PlanningConsumer InsightsBusiness DevelopmentLeadershipForecastingIntegrated MarketingCompetitive AnalysisBrand DevelopmentConsumer ProductsAccount ManagementManagementSales ManagementMarketing ManagementBusiness-to-Business (B2b)StrategyNew Business DevelopmentMarketingBusiness PlanningMarket AnalysisMarketing StrategyCreative DirectionCustomer Relationship Management (Crm)P&L ManagementCross-Functional Team LeadershipProduct MarketingRetailMerchandisingStrategic PartnershipsProduct DevelopmentSegmentationCross PromotionsProduct InnovationSales OperationsMarket ResearchBrand ManagementSalesKey Account Management

ABOUT JOHN SHERO

Multi-Billion Dollar P&L Ownership, International Experience, Cross-Functional Business…

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