John Berardi
Product Manager @hims & hers
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WORK HISTORY
Product Manager @hims & hers
US
Leads high-impact, cross-functional product launches across all categories with a focus on sustainable growth, customer personalization, and platform scalability. Delivers measurable outcomes by aligning product vision with business goals and executing with operational clarity. Leverages AI and machine learning to drive smarter experimentation, automate decision-making, and improve user experience at scale—contributing to a 43% increase in subscribers.• Drove the launch of 14+ products across multiple categories, contributing over $30M in 12-month revenue• Led 30+ experimentation initiatives (A/B & multivariate), improving pricing and conversion flows driving $40M in incremental revenue• Owned end-to-end strategy and integration of Apple Pay and Google Pay, increasing checkout conversion by 5 percentage points• Introduced a new experimentation operating model—tripling test velocity and achieving Year-End OKRs by mid-year• Partnered with executive stakeholders to shape long-term product strategy, resulting in buy-in and active development of 3 new platform initiatives
EDUCATION
Rutgers University
Bachelor of Science - BS, Mechanical Engineering
Harvard Business School Online
Certificate in Business Analytics
ABOUT JOHN BERARDI
Experienced product leader driving growth for industry leaders and fast-paced startups by building and bringing to market scalable B2B SaaS, DTC, & B2C products. Strategic innovator passionate about using data & research to solve user problems and collaborating cross-functionally to deliver impactful solutions
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