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Jessica Hromada
Senior Manager, Nat Sales Strategy & Development @USA TODAY Co., Inc.
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WORK HISTORY
Senior Manager, Nat Sales Strategy & Development @USA TODAY Co., Inc.
Supports National Sales team in prospecting, concepting, and creating compelling content solutions to bring to the marketplaceLeads campaign strategy, pitch, development, and execution of impactful cross-platform integrated marketing solutions for USA TODAY NETWORK’s national sales business across digital, mobile, print, events, social, programmatic, and OTT to potential and existing advertisersBuilds strategic relationships within book of business to support sales renewal and retention, partnership presentations, and business expansion opportunitiesAbility to manage multiple projects working cross-department to coordinate tactics and deliver on-time and on-budget
EDUCATION
University of Maryland
Bachelor of Arts (B.A.), Multi-Platform Journalism
SKILLS
ABOUT JESSICA HROMADA
I am a passionate writer, storyteller, and communicator. As a senior manager of sales strategy and development, I lend my 10+ years of digital media experience to support the national sales team in delivering impactful cross-platform integrated marketing solutions for USA TODAY NETWORK\'s advertisers. I have a knack for creating compelling content solutions that engages audiences and drives results.I lead the campaign strategy, pitch, development, and execution of customized solutions across digital, mobile, print, events, social, programmatic, and OTT channels, working with a diverse client base that spans CPG, Entertainment, Finance, Pharma, Retail, Tech, and more! Let\'s connect!
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