Jessica Ayers

Content Manager @Burrell Communications

Responsible for managing,\'My Black is Beautiful\', one of the largest women’s beauty/lifestyle platforms in social media in the following ways: • Social Media Community Engagement/Management: • Creation of the content calendar in alignment with strategy • Development of content ideas, copy creation, image recommendations, etc. in accordance with the overall strategy and digital aesthetic – with brand input and final approval + in partnership with the digital strategist • Develop and manage the relationship with partner brand CMs • On-the-ground event support including development and implementation of content capture and posting during key tentpoles • Monthly Analytics Reporting