Jessica McDaniel

About Jessica McDaniel

I am an empathetic leader with proven success in inventory control, visual merchandising, sales forecasting, budgeting, and training/developing a high performance team.

Experience

1. General Manager

   Cotton On Group

   Jan 2025 — Present · The Woodlands, TX, US

   As a General Manager at Cotton On, I lead with purpose, passion, and performance. I champion our company’s core values to create an inclusive, empowering, and people-first workplace where every team member feels seen, supported, and celebrated.•Culture & Leadership: I foster a positive and collaborative store culture by instilling our company values in everything we do—from team development to customer engagement. My leadership style is rooted in inclusivity, accountability, and growth.•KPI & Sales Focused: I drive store success by putting KPIs at the center of our strategy. I use data and insights to coach the team, maximize performance, and ensure we exceed business targets consistently.•Operational Excellence: I ensure daily operations run seamlessly by maintaining strong standards in visual merchandising, stock management, and compliance. I prioritize a clean, organized, and customer-ready environment at all times.•Talent Development: I take pride in growing and developing high-performing teams. I invest in coaching, mentoring, and succession planning to support internal career growth and maintain a strong talent pipeline.•Customer Experience: I lead by example in delivering exceptional customer service that builds brand loyalty and community trust. I empower my team to create meaningful and memorable in-store experiences.•Strategic Execution: From managing budgets and schedules to executing brand launches and promotional events, I ensure alignment with company goals while keeping the customer at the heart of every decision.

Education

• Angelina College

  Registered Nursing/Registered Nurse

  2011 — 2012