Jensen Stava

Head of Growth and Insights @ Expo.dev

Role
Head of Growth and Insights at Expo
Location
Costa Mesa, CA, US
LinkedIn followers
500 followers

About Jensen Stava

My Mission:Build lasting products that customers love and value

Experience

  1. Head of Growth and Insights

    Expo

    Sep 2025 — Present · Costa Mesa, CA, US

    Taking the beloved open-source magic that developers already know and love about Expo and finding the sweet spot where developer happiness meets business metrics.What I Actually Do:• Identify and optimize conversion paths from open-source users to paying customers without making developers feel like they\'re being sold to• Analyze user behavior data to understand how developers discover, adopt, and expand their use of Expo\'s paid services• Work cross-functionally with engineering, marketing, and sales to build growth experiments and features that actually move the needle• Balance the open-source ethos that makes Expo special with the business realities that keep the lights on• Turn qualitative developer feedback into quantitative growth opportunitiesThe Challenge: How do you monetize something developers love for being free and open, without ruining what makes it great? Turns out it\'s equal parts art, science, and really good timing.Core Skills: Growth strategy, product analytics, user research, A/B testing, developer experience, and translating between \'what developers want\' and \'what the business needs\' – often the same thing, just in different languages.

Education

  • Chapman University

    Master of Business Administration (MBA)

    2013 — 2014

  • California State University, Northridge

    B.A., Marketing and Communications Studies

    2008 — 2010

Skills

  • Python
  • Image Processing
  • Product Development
  • Objective-C
  • Perl
  • Strategy
  • Microsoft Excel
  • Powerpoint
  • Os X
  • Mac Os X
  • Opengl
  • Leadership
  • Sales Management
  • Cuda
  • Windows
  • Marketing
  • Xml
  • Opencl
  • Social Media
  • C++
  • Product Marketing
  • Json
  • Product Management
  • Account Management
  • Management
  • Cross-Functional Team Leadership
  • Training
  • Software Engineering
  • Direct Sales
  • Cocoa
  • C
  • Competitive Analysis
  • Automation
  • Qt
  • Sales Process
  • Git
  • Advertising
  • Customer Service
  • Microsoft Office
  • Sales

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