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Jen Ruppert

Chief External Affairs Officer @Graduate Theological Union

Berkeley, CA, US
EMAILS
j•••••••@gtu.edu
MOBILE NUMBERS
+14•••••••47

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WORK HISTORY

Feb 2024 — Present

Chief External Affairs Officer @Graduate Theological Union

Berkeley, CA, US

Increased media mentions by 89% by refining messaging, developing compelling pitches, and integrating the MuckRack database into the team’s toolkit.• Grew active website users by 18%, tripled engagement across social media channels, and increased newsletter open rate by 49% by upgrading branding and content strategy.• Boosted student enrollment by 90% by implementing content upgrades and a new website strategy.• Augmented Annual Fund gifts by 91% over the previous year by honing the case for support, increasing the frequency of communications to donor base, employing more channels, and starting the process earlier.

EDUCATION

N/A

San José State University

Master's, Art History

2020 — 2020

UC Berkeley Extension

Digital Marketing

2018 — 2018

UC Berkeley Extension

Writing Skills Workshop

2021 — 2021

UC Berkeley Extension

Visual Design Principles

N/A

University of Redlands

Bachelor's, Art History

SKILLS

StrategyWeb ContentStrategic CommunicationsStrategic MarketingSocial MediaEmail MarketingCrisis CommunicationsDirect MailPublicationsManagementPublishingStrategic PlanningLeadershipProposal WritingCrisis ManagementIntegrated MarketingMarketingPublic RelationsMedia RelationsStrategic Communications CounselEditingOnline MarketingProject ManagementPersuasive WritingCopywritingProcess ImprovementSocial Media MarketingPress ReleasesBrand ManagementAdvertisingMarketing StrategyNewslettersDigital MarketingMarketing Communications

ABOUT JEN RUPPERT

I build cost-effective marketing and communications programs that strengthen brands, establish thought leaders, and grow revenue. Throughout my career, I have taken a data-driven approach to leading B2B and B2C communications efforts for large and small organizations during times of radical change or exponential growth. Drawing on my two degrees in art history and extensive design experience, I deliver effective marketing assets. Using my active listening and writing skills, I translate complex ideas into compelling content. Tapping into my Midwestern grit, I always find a way to get the job done well, on time, and under budget. An avid lifelong learner, I seize chances to expand my knowledge and hone my skills. I am passionate about the law, technology, the arts, and education.

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