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Jenna Johnson
Market Center Tech Trainer @Keller Williams Realty, LLC
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WORK HISTORY
Market Center Tech Trainer @Keller Williams Realty, LLC
Chico, CA, US
As the Market Center Tech Trainer, I led strategic training initiatives to boost agent performance and technology adoption across our office. I trained 62 agents on database automation and SMS marketing systems (Twilio), resulting in a 390% increase in platform usage and showcasing my ability to drive operational adoption and process efficiency.I conducted weekly group classes and 5–10 personalized coaching sessions to help agents integrate listing management, CRM tools, and digital marketing into their daily workflow. These sessions equipped team members with skills that enhanced productivity, engagement, and client reach.To support hands-on learning, I created and launched “Champagne and Campaigns,” a monthly training series where agents developed and deployed their own Facebook, Instagram, and Google ads. This initiative not only improved brand visibility but also strengthened our overall lead generation strategy.I also championed internal process improvements that reduced onboarding friction and improved long-term agent engagement. These efforts helped raise agent retention rates from under 40% to 92%, reflecting my strengths in system optimization, stakeholder training, and ongoing support.
EDUCATION
Allied Real Estate College
California Licensed Real Estate Agent, Real Estate
ABOUT JENNA JOHNSON
In my 15+ years in real estate and operations, one thing remains clear: every transaction is more than a deal. It’s a relationship. Whether managing multimillion-dollar foreclosure portfolios or coordinating complex relocations, I turn challenges into opportunities for clients across California.As a licensed Realtor®, I specialize in residential listings and land development coordination, making the process feel seamless and strategic from start to finish.At Keller Williams, I serve as a Market Center Tech Trainer, where I’ve trained more than 60 agents on tools like CRM automation and database management. Teaching others how to leverage technology has become one of the most rewarding parts of my career, because when we grow together, we win together.Before moving into sales, I spent nearly a decade as an Asset Operations Manager at RE/MAX Gold, overseeing the marketing and disposition of over 1,500 foreclosure properties for clients like Fannie Mae and Freddie Mac. That fast-paced, high-stakes work sharpened my operational mindset and deepened my commitment to client-centered results.Outside of real estate, I’m passionate about community. I regularly volunteer and support nonprofit initiatives, staying rooted in service and connection.If you\'re looking for someone who blends high-level coordination with a heart for people, or just want to chat about the market, feel free to reach out.Core Skills:• Project Coordination• Real Estate Sales• Technology Training• Asset Management• Client Relationship Building
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