Jennifer Baird
Executive Director, Engagement and Communications, Sumitomo Pharma America
- Role
- Executive Director, Engagement and Communications at Sumitomo Pharma America, Inc.
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Jennifer Baird
Corporate Communications executive with breadth and depth of experience leading strategic planning and execution of integrated marketing and corporate communications for public and private multinational and global companies to achieve business objectives and outcomes, results and impact. Background in corporate and agency environments with companies in B2B, professional services, biopharmaceutical/life sciences/healthcare, and technology/software industries. Have managed direct reports locally and remotely, built and nurtured teams, initiated and evolved Corporate Communications/PR functions and digital/social/branding for several organizations. Expertise includes internal/employee communications and engagement, executive communications, external, corporate and product portfolio, issues/crisis communications, corporate brand and reputation management, IR support, event management, ESG/CSR/community relations.
Experience
Executive Director, Engagement and Communications
Jul 2023 — Present · Marlborough, MA, US
Education
Wellesley College
BA, cum laude, English, Philosophy
1987 — 1991
University of Sussex
English literature
1989 — 1990
Skills
- Communication Training
- Social Influence
- Reputation Management
- Corporate Branding
- Sponsorship
- Crisis Management
- Integrated Marketing
- Influencer Marketing
- Strategic Planning
- Clinical Research
- Corporate Communications
- Event Management
- Crisis Communications
- Management
- Executive-Level Communication
- Healthcare
- Digital Marketing
- Program Management
- Business-to-Business (B2b)
- Leadership
- Press Releases
- Product Launch
- Corporate Social Responsibility
- Thought Leadership
- Crm
- B2b
- Strategic Partnerships
- Strategic Communications
- Social Media
- Social Media Marketing
- Advertising
- Marketing Communications
- Strategy
- Messaging
- Strategic Media Relations
- Message Development
- Marketing Strategy
- Pharmaceutical Industry
- Content Development
- Public Relations
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