Jaskaran Grewal

Co-founder @ Snubbs | Building India’s Protein Soda

Role
Co-founder at Snubbs
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Jaskaran Grewal

Most protein drinks compromise on taste. Most soft drinks compromise on nutrition.We’re fixing that.I’m building Snubbs, a protein soda that actually tastes like a cold drink while delivering functional benefits.From experimenting with formulations to solving manufacturing challenges, it’s been a journey of constant iteration. The goal is simple: create a product people want to drink daily, not just tolerate.Building from 0 to shelf.

Experience

  1. Co-founder

    Snubbs

    Dec 2025 — Present · Gurugram, IN

    Building Snubbs, India’s protein soda2. Leading end-to-end product development from formulation to final beverage3. Working closely with manufacturers and food labs to scale production4. Solving challenges across taste, stability, and shelf life5. Driving brand, positioning, and go-to-market strategy6. Building early distribution across modern trade and D2C

Education

  • SRM IST Chennai

    BTech - Bachelor of Technology, Computer Science and Engineering

    2018 — 2022

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Jaskaran Grewal — Co-founder at Snubbs in Gurugram, HR, IN | Unifers