Hortense Thiriez
Category & Net Revenue Manager Australia New Zealand - Hair Color @Henkel
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WORK HISTORY
Category & Net Revenue Manager Australia New Zealand - Hair Color @Henkel
Sydney, AU
Responsible for the growth of the Hair Color category within 11 clients across Australia and New Zealand (mass-markets, pharmacies, discounters, pure player). Dealing with a complex category that combines over references in stores and 30 brands. Reporting directly to the Head of Category.Key Achievements- Led category revenue & profit growth through strategic activation of the 4Ps- Developed & implemented Integrated Business Planning, consumer trend analysis, cross-functional workshops, and in-store execution strategy- Designed and presented Range Reviews tailored to clients\' needs, recommending portfolio, pricing, innovations, promotions & planograms- Deployed Perfect Portfolio tools to rationalize assortment and enhance distribution efficiency- CSR & Leadership: Led the Sustainability Task Force, co-developing a strategy for Woolworths, organizing Climate Fresque workshops & Beach Clean-Ups to raise awareness.\"Brand Excellence Award\" for driving strong market share and margin growth for Brilliance through assortment, distribution, and promotional optimization (+15% Share of Voice).
EDUCATION
EDHEC Business School
Business/Commerce, General
ABOUT HORTENSE THIRIEZ
Over 10 years of FMCG experience in Marketing and Sales across France, Australia, and New Zealand.Recently relocated to Lille (France), I\'m actively seeking new opportunities that combine inspiring brands, meaningful impact and performance.As a creative and strategic leader, I’m passionate about building strong, meaningful brands that connect with consumers and deliver business growth.I bring together consumer insights, brand strategy and cross-functional leadership, driving both innovation and operational excellence. My key strengths: creativity, strategic thinking, team spirit, and agility — all essential to navigate fast-paced environments and lead high-impact projects.
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