Herwig Vennekens
Chief Commercial Officer (CCO) - Global @HARIBO International
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WORK HISTORY
Chief Commercial Officer (CCO) - Global @HARIBO International
DE
Chief Commercial Officer HARIBO Holding and member of the Executive Board of the HARIBO Group. Responsible for Sales and Marketing globally across the HARIBO Group.HARIBO is a leading confectionery producer and the worldwide number one sugar confectionery brand. HARIBO Holding is the parent company of the HARIBO Group.
EDUCATION
University of Mannheim
Diplom Kaufmann, Betriebswirtschaftslehre (Business & Administration)
SKILLS
ABOUT HERWIG VENNEKENS
Steering HARIBO\'s global commercial initiatives, my role encompasses driving sales and marketing strategies across the HARIBO Group. With expertise in strategy and marketing management, I\'ve championed brand growth in a competitive confectionery landscape. Our team has successfully expanded HARIBO\'s market presence, solidifying its position as the world\'s premier sugar confectionery brand.My leadership philosophy is anchored in cross-functional collaboration, fostering innovation and excellence within our organization. At HARIBO, we\'ve nurtured a culture of continuous improvement, leveraging brand management skills to resonate with diverse markets. These efforts have contributed to sustained business development and have been instrumental in achieving our strategic objectives.
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