Heloiza Rymsza de Oliveira

Sales Assistant @MO Fashion

Coimbra, PT

MO is a prominent Portuguese retail brand and part of the Sonae Group, one of Portugal’s largest and most diversified multinational companies. Known for its strong presence in the fashion industry, MO focuses on delivering affordable and stylish products while ensuring exceptional customer experiences.Key-achievements:• Increased annual revenue by 42% through the implementation of targeted sales strategies;• Successfully achieved 83% of annual sales goals, driving consistent performance and growth;• Eliminated “zero sales” of underperforming products by analyzing sales data and repositioning items effectively;• Built strong customer relationships, enhancing satisfaction and repeat business;• Trained and coached the sales team, exceeding performance expectations and strengthening service standards.Responsibilities:• Supported the Store Manager in planning, monitoring, and achieving commercial and sales targets;• Supervised, motivated, and trained the sales team, ensuring alignment with company goals and customer service excellence;• Analyzed sales performance and prepared reports to identify opportunities, adjust strategies, and optimize results;• Conducted market research and consumer behavior analysis, applying insights to merchandising and product positioning;• Oversaw stock management and visual merchandising to maximize product visibility and store profitability;• Delivered a customer-centric shopping experience, resolving issues and ensuring high levels of satisfaction.

TripleTen Brasil

Bootcamp Certificate, Data Analysis

Pontifícia Universidade Católica do Rio Grande do Sul

Master of Business Administration - MBA, Marketing, Branding e Growth

Universidade Federal do Paraná

Bachelor's degree, Agronomy and Crop Science Engineering