Greta Johnston

Fashion Merchandising Student

Role
Social Media Manager at Barstool Sports
Location
Athens, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Greta Johnston

I am a senior at the University of Georgia pursuing a B.S. in Fashion Merchandising with an emphasis in Product Development and Design. I currently work as a Tradeshow Sales Specialist for AFA Staffing, and as the Merchandise Director for Strike Magazine Athens. This past summer, I interned at Lizzie Fortunato in New York City gaining hands-on experience across customer service, wholesale, and e-commerce. I also have experience as Social Media Manager for Barstool Sports and as a brand ambassador for Hoppy and Verifyt, developing skills in content creation, marketing strategy, and audience engagement.

Experience

  1. Social Media Manager

    Barstool Sports

    Aug 2024 — Present

    Manage daily content creation for UGAChicks on Instagram, Tiktok and Twitter, growing the Instagram account by followers in four months. Develop engaging posts that resonate with the UGA community and align with Barstool\'s brand identity. Directed the marketing photoshoot for ItGirl\'s Black Friday campaign.

Education

  • Frederica Academy

    High School Diploma

  • The University of Georgia

    Bachelor of Science - BS, Fashion Merchandising

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Greta Johnston — Social Media Manager at Barstool Sports in Athens, GA, US | Unifers