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Greta Conger
Director, Partnership Strategy - Allstate Red River Rivalry & Horned Frog Sports Properties @LEARFIELD
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WORK HISTORY
Director, Partnership Strategy - Allstate Red River Rivalry & Horned Frog Sports Properties @LEARFIELD
All aspects of customer service and client relationship building, including: Cultivating relationships with current and prospective sponsors Entertaining existing and new sponsors during hospitality and athletic events• Fulfilling advertising/sponsorship packages for each partner• Manage all sponsorship elements for the football game (in-game promotions, video board, signage, hospitality, television, print)• Construct game day timeline and PA script• In-game elements including sponsorship elements and game day timing• Organize and manage all partner hospitality including food, parking and tickets• Create partner end of year summaries/recaps
EDUCATION
Texas Tech University
BA, Public Relations
Texas Tech University
MS, Interdisciplinary Studies
ABOUT GRETA CONGER
Creative professional with a sharp eye for detail • Able to grasp new concepts quickly and manage time productively; always deadline ready with best results• Superior analytical and organizational skills to manage data and understand brand and target markets• Extensive experience in planning, organizing and managing complex projects• Ability to generate revenue and increase profitability• Strong communication and interpersonal skills; an excellent hands-on worker who is methodical and detail oriented• Knowledge of print, design, advertising and marketing principles• Experience working with agencies to create advertisementsSpecialties: Sponsorship FulfillmentCustomer ServiceBusiness Development Customer Retention Business LeadershipProject Management Strategic Planning Administrative Skills
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