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Start for FreeFrancesca Fenucci
Chief Communications Officer (CCO) @Bwa Yachting
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WORK HISTORY
Chief Communications Officer (CCO) @Bwa Yachting
Responsible for planning, development and implementation of all of the Organization’s marketing strategies, marketing communications, and public relations activities, both external and internal.• Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations. • Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization- Responsible for creating, implementing and measuring the success of: a comprehensive marketing, communications and public relations program that will enhance the Organization’s brand image and position within the marketplace and the general public, and facilitate internal and external communications; and, all Organization marketing, communications and public relations activities and materials including publications, media relations- Ensure articulation of Organization’s desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external- Responsible for editorial direction, design, production and distribution of all Organization publications- Coordinate media interest in the Organization and ensure regular contact with target media and appropriate response to media requests- Coordinate the appearance of all Organization print and electronic materials such as letterhead, use of logo, brochures, etc- Organise corporate events- Develop short- and long-term plans and budgets for the marketing/communications/ public relations program, monitor progress- Recommend short- and long-term Organization goals and objectives to the Executive Director- Help make sure that the Organization’s philosophy, mission and vision are pertinent and practiced throughout the organization.
EDUCATION
SCUOLA INTERPRETI E TRADUTTORI
LAUREA
SKILLS
ABOUT FRANCESCA FENUCCI
Chief Communications Officer (CCO) at BWA Yachting
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