Find Unlimited Emails.For Free.
Discover prospects, find their business emails, and build your pipeline with Unifers.
Start for FreeFlorencia Jacovella
Marketing Manager - Australia @ANZ
Signup · Get unlimited contacts
WORK HISTORY
Marketing Manager - Australia @ANZ
Sydney, AU
Lead marcomms frameworks for Institutional Banking segments across Australia, ensuring alignment with regulatory requirements- Develop and deliver integrated campaigns across digital, events and content channels to deepen engagement with institutional clients and support acquisition goals- Manage campaign governance, compliance approvals and performance tracking to maintain regulatory integrity and optimise effectiveness- Partner with Sales, Product, and Risk teams to create plans that strengthen client relationships and drive revenue opportunities- Oversee agency partnerships and budget allocation to maximise ROI and brand impact while maintaining compliance standards.
EDUCATION
Universidad de Ciencias Empresariales y Sociales
Bachelor, Marketing
UNSW Business School
Master, Marketing
Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'
Bachelor with Honours, Political Sciences with Major in International Affairs
Università Cattolica del Sacro Cuore
Post Graduate Course, Marketing & Digital Economy
SKILLS
ABOUT FLORENCIA JACOVELLA
I’m a B2B brand and customer experience leader, known for helping organisations strengthen their brand and deliver measurable customer impact. My experience spans Australia, Brazil, Italy, and Argentina, where I’ve led programs that align marketing, sales, and compliance to achieve growth in complex, regulated environments.I combine strategic thinking, creativity, and data insights to design marketing programs that work. From account-based marketing and customer journey initiatives to enablement programs, I use platforms like Salesforce to turn customer insights into actions that improve engagement and support sales teams. I also create content that builds trust—clear, compliant, and focused on what matters most to clients.I thrive in matrixed organizations, bringing people together around a shared vision and delivering results through collaboration. Whether it’s launching a multichannel campaign or driving cultural change, I focus on creating marketing that earns trust and drives business outcomes.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.