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Start for FreeFelipe Bracco
Ux Researcher in Players Insight @Wooga
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WORK HISTORY
Ux Researcher in Players Insight @Wooga
Berlin, DE
EDUCATION
Impacta Tecnologia
Aplicando o Storytelling na Construção e Comunicação da Marca, Marketing
CareerFoundry
UX Design Program, Web Page, Digital/Multimedia and Information Resources Design
Centro Universitário Senac
Pós Graduação, Gestão de Recursos Culturais
AUCOTEAM GmbH
Staatlich geprüfte medientechnische Assistentinnen und Assistenten, Digital Communication and Media/Multimedia
Estácio
LUDICIDADE NA EDUCAÇÃO INFANTIL, Educação & Jogos
Impacta Tecnologia
Gamification Marketing - A estratégia dos games nos negócios , Marketing
Centro Universitário Senac
Bacharelado, Design e Artes Aplicadas
ABOUT FELIPE BRACCO
Hi! 🤓 I’m a UX Researcher currently specializing in Marketing, combining data-driven insights with creative strategy to improve how products and campaigns connect with people. Since moving to Berlin in 2019, I’ve built my career around understanding audiences: what motivates them, what they love, and how they engage with products and stories, a field that resonates strongly with me because I’m directly involved in addressing people\'s needs and enriching their experiences. Currently, I’m a contractor at Wooga, a mobile games company. I manage research projects to understand player behavior, test new features, and uncover insights that guide both product development and marketing communication. I collaborate across departments, helping to shape features, in-game announcements, emails, and content strategies that align with player needs and brand goals. My goal is to grow into a creative, strategic role that bridges player insights and marketing communication, eventually leading toward creating my own story-driven high-fantasy game. I’m passionate about diversity, storytelling, and building meaningful experiences. Fluent in English and German, native in Portuguese, and conversational in Spanish.(Japanese, I’m looking at you now! 🫵) Let’s connect!
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