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Start for FreeEric Lavette
Founder- CEO @Vette Marketing
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WORK HISTORY
Founder- CEO @Vette Marketing
Vette Marketing, a full service internet marketing firm, specializes in generating new patients and customers for the specialty medical and professional services industry. Marketing solutions include: Inbound marketing & content management, custom websites, search engine optimization, managed paid search, social media & reputation management, email marketing, mobile websites, lead generation and sales funnel management, tracking & analytics.Accomplishments and Responsibilities-Generated $1 million of new business revenue & 50 clients in the first 3 years-Developed and negotiated all partnerships with resellers, CRM vendor, and media partners.(SharpSpring, Salesforce, Hub Shout, Adobe Business Catalyst, Yext, & Apex Chat)-Developed and executed a sales strategy, identifying and prioritizing target verticals and key accounts throughout the Atlanta and Chicago markets-Recruited and hired employees for key company positions that included Sales, Creative Director, Account Management, and Developers-Created a uniform sales presentation to sell online marketing services for all sales positions-Managed operational functions of the office and reported sales metrics, growth, retention, anticipated churn and other critical data-Acted as the main point of contact for all clients regarding account management and customer service.
EDUCATION
Georgia Institute of Technology
BA, Management/Marketing
Keller Graduate School of Management of DeVry University
Masters, MBA-Marketing
Georgia Southern University
Bachelor's degree, Marketing
SKILLS
ABOUT ERIC LAVETTE
A marketing and sales professional, Eric LaVette has a diverse background in sales, marketing, business development, and entrepreneurship. He’s been fortunate enough to work in the digital media space for over 15 years and has been a leader in helping businesses with their marketing & sales efforts. Blessed with a rare gift for making personal connections, Eric is a skillful communicator in both one on one and group settings. With a strong educational background that includes a bachelor\'s degree in Management/Marketing and a MBA in marketing and e-commerce from Keller Graduate School, Eric LaVette has marketing, business development, and advertising campaign management skills that are among the best in the industry.A great leader who has enthusiasm and passion for sales, Eric has held various leadership positions that include: Owner/CEO (Emergnecy Dental Group & Vette Marketing), Director of Sales & Marketing (S-Net Communications), Director of Internet Marketing (Chio One Wellness Centers), and District Sales Manager (SuperMedia). In every position he has been a top producer with results that have deeply impacted the organizations bottom line. He is naturally unselfish and always puts the company and his team needs first, which results in gaining the “buy in” and instant trust from his employees. As an accomplished leader, he enjoys rolling up his sleeves and going out into the field to support the needs of the business.Areas of specialization include: new business development, sales management, software as a service (SaaS) sales, account management, Internet marketing & advertising, new customer acquisition, PPC management, search engine optimization, local search, lead generation, email marketing, and social media.
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