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Erica Galvin
Chicago Chapter Member @Our Third Place
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WORK HISTORY
Chicago Chapter Member @Our Third Place
Chicago, IL, US
Our Third Place is a dinner party series and online community for women in the media and advertising industry. It exists to foster authentic connections that will ultimately lead to dynamic professional networks and lifelong industry friends. There\'s something powerful that happens when women have a safe space to enjoy each other\'s company, extend guidance, and revel in the shared experiences of both our professional and personal lives.
EDUCATION
DePaul University
B.A, Communication Studies
SKILLS
ABOUT ERICA GALVIN
Scope of work includes Client Services and Account Management in programmatic digital advertising, addressable and connected tv marketing in the following specific areas- Development and execution of broadcast national and direct response commercials- Digital media, print and addressable/OTT television media buys- Retail Media Networks- Paid Search- PPC / Sponsored Ads, Sponsored Products / Sponsored Brands ad strategy- Programmatic Display and Video ads- Sponsored Products- Dynamic banner ads- Promotional site planning, branding, strategy and execution- Brand Management- Loyalty Program Consultant- Digital social media re-targeting and conversion lead gen campaigns- Website building using content management systems- Project ManagementClients have ranged from: Apps and Gaming, Consumer Packaged Goods, Entertainment, Health, Food and Beverage, Nonprofit, Retail and TelecommunicationsPrograms/Software:Amazon DSP, SpotX/Magnite, Xandr, Yahoo DSP, Amobee DSP, Salesforce, Novar, Strata, Basecamp, Deal Maker, The Trade Desk & Google Analytics
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