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Emily Boyd Steele
CEO & Cofounder @Hummingbirds
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WORK HISTORY
CEO & Cofounder @Hummingbirds
Des Moines, IA, US
We connect everyday creators to CPG brands that need to drive shelf-level awareness across multiple retailers. With over creators across 40+ cities, we continue to be the go-to platform that drives discovery right at consumers\' favorites shelves.
EDUCATION
Drake University
Bachelor's of Science in Business Administration, Marketing and Public Relations
ABOUT EMILY BOYD STEELE
WHO I AMI\'m Emily Steele and I’m the CEO and cofounder of Hummingbirds, a people-focused platform that connects YOUR products with local creators (we call them hummingbirds) in communities all across the continental U.S. Here’s what you need to know: 92% of consumers trust friends and family over any other form of advertising and word-of-mouth marketing and micro-collaborations with UGC creators is the future. If you’re ready to get your CPG brand into the hearts and hands of smaller creators who are *really* into your product and will create custom UGC content for YOUR next campaign from their own backyard (or favorite grocery store)……Hummingbirds is for you.If you’re looking to collaborate with the kind of creators who love your brand just as much as you do, you’re in the right place. ME ABOUT- How To 10X Your Next Marketing Campaign With Niche Creators and UGC Content- The Most Effective Way To Locate Creators In Any City, Even if You Aren’t HQ’d There- How To Cut Back on Cold DMs and Connect With Aligned Creators Who Love Your Product WHAT OUR BRANDS SAY“When I\'m typically up against months-long lead times for other tactics, Hummingbirds allows our marketing mix to stay fluid and relevant. In a matter of a couple days, Hummingbirds takes us from concept to content that directly reaches key audiences in key markets. Not only does this help us build brand awareness and drive sales, it generates content that has become a crucial part of our social strategy at the brand level.” - Nola, CMO at Thelma’s Treats
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