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Emily Kasnak
Senior Manager, Market Strategy @EverCommerce
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WORK HISTORY
Senior Manager, Market Strategy @EverCommerce
EverCommerce is a leading service commerce platform that helps small businesses thrive by simplifying operations and empowering growth.As part of the Strategy team, I focus on market strategy and business performance within the EverPro vertical, which supports SMBs in the home services space. My work centers on identifying growth opportunities, improving business line performance, and aligning teams across Product, Sales, Marketing, and Customer Experience to deliver results.
EDUCATION
Indiana University Bloomington
Bachelor of Science - BS
SKILLS
ABOUT EMILY KASNAK
I’m a strategy and operations leader with 8+ years of experience helping high-growth companies scale with intention. I bring clarity to complexity by designing systems that align teams, support decision-making, and turn bold ideas into measurable results.Now at EverCommerce, I lead market strategy within the EverPro vertical, supporting small- and medium-sized businesses in the home services space. As the child of small business owners, I’m passionate about work that empowers entrepreneurs and strengthens the communities they serve.Previously, I led strategic growth initiatives at Avail, a peer-to-peer car sharing startup backed by Allstate, where I drove expansion into 15+ cities, launched two new business lines, and delivered $1M+ in cost savings through data-informed go-to-market and operational strategies. Before that, I built systems and partnerships at Farmer’s Fridge that improved efficiency and fueled rapid growth. Strengths: Market strategy, GTM design, stakeholder alignment, and cross-functional execution Tools: SQL, Excel, Tableau, OKRs, and translating data into action
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