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Sergio Eguiarte

Chief Marketing Officer @Banamex

Mexico City, MX
EMAILS
[email protected]
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2021 — Present

Chief Marketing Officer @Banamex

Leading the teams for brand, product, segments, retail, promotions, and customer lifecycle marketing; digital performance, acquisition, email and cross sell marketing; marketing automation, social media and content marketing; sponsorships and marketing experiences; media management and marketing planning.

EDUCATION

2016 — 2016

Kellogg Executive Education

Kellogg On Branding

2000 — 2005

Universidad Panamericana

Ingeniería Industrial, Especialidad en Dirección de la Producción

SKILLS

Información Sobre El ConsumidorNegociaciónGestión De MarcaMarket PlanningInvestigación De MercadosPublicidad En InternetMarketing ComercialMarket ResearchRedes SocialesPublicidadPlanificación EstratégicaDirección De MarketingPlan De MarketingComunicaciones De MarketingMercadotecnia En Medios SocialesMarketing DigitalAdministración Y Dirección De EmpresasRelaciones PúblicasEstrategia EmpresarialEstrategia De MercadotecniaMercadotecniaEstrategia

ABOUT SERGIO EGUIARTE

15 years marketing experience in multinational FMCG companies developing and implementing strategies for global brands in several categories and markets. My personal goal is to train and coach high performance teams who are passionate for brand building and innovation.

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