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Start for FreeEduardo Mora
Digital Business Director @Tinsa España
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WORK HISTORY
Digital Business Director @Tinsa España
EDUCATION
EAE Business School
Master of Business Administration - MBA, Executive MBA
ABOUT EDUARDO MORA
Expert in results marketing and digital business. I help organizations to grow up and make business investments profitable by creating global marketing strategies. I have a comprehensive 360º vision acquired after more than 15 years of experience in agencies, consulting and companies, working in international environments and with multidisciplinary teams Extensive knowledge of the digital ecosystem, analysis and creation of strategies using data and technology through various information systems. Expert in transformation, innovation and digital culture to evolve business models. Results-oriented with the ability to manage complex challenges, teams under pressure and budgets to achieve success. In constant learning, I currently combine business activity with the teaching’s world, speaker at events and expert collaborator with startups and innovation projects. Areas of expertise and information systems: o Expert in Paid Media: Google Ads (SEM/adwords, DoubleClick, DBM, Youtube), Social Media (Facebook, Instagram, Twitter, Linkedin ) Display ( DSP`s, DBM, programatic), Aggregators.etc o Expert in Analytics: Google Tag Manager, Google Analytics360.etc o Expert in data: DMP, attribution models, propensities and estimates, budgets. etc o Expert in CRM\'s y customers: Salesforce, loyalty, Whatsapp, UX/UI.etc o Expert in content & native ads platforms: SEO, CMS Hubspot, Wordpress, Hootsuite.etc. o Expert in eCommerce: Magento, Prestashop.etc
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