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Darren Hopper

Fractional Chief Marketing Officer @Exaba

Auckland, NZ
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2025 — Present

Fractional Chief Marketing Officer @Exaba

Hamilton, NZ

Acting as the Fractional CMO supporting the wider leadership team. Driving both Brand & Demand marketing activity including budgeting, campaign execution, brand development, web optimisation, SEO, and strategic planning.

EDUCATION

1997 — 2000

Teesside University

BA (Hons) 2:1, International Marketing & Product Design

N/A

Henley Business School

Management

1996 — 1997

University of Sunderland

Diploma - Art Foundation - Distinction, Fine Art, Sculpture, Art History

ABOUT DARREN HOPPER

As a senior executive with extensive experience in Product Management, Product Marketing, Go-to-Market, and Brand Strategy, I am committed to driving high-performing teams that consistently deliver impactful, customer-centric outcomes. I believe that the foundation of any successful organisation is rooted in empowering teams to grow, innovate, and execute with precision. My leadership philosophy emphasizes agility and a rapid, iterative approach, equipping teams to address complex challenges and adapt quickly to evolving market demands.I bring a deep, cross-functional expertise that is centered on a strategic understanding of customer behavior, ensuring this insight is woven into every product and marketing initiative. As a strategic leader with a hands-on approach, I lead by example, motivating teams to not only solve real customer problems but to elevate their impact through continuous learning and improvement.My ability to distill complex challenges into compelling, customer-focused value propositions is a core strength. I champion a customer-first approach, leveraging human-centered design and customer empathy to transform technology into solutions that resonate with, and inspire customers. My focus is always on the \"why\", understanding and communicating the deeper purpose behind our efforts.A collaborative leader, I believe in building strong internal networks and securing early alignment to drive support across the organisation. My communication skills, honed through board-level presentations and media engagements, enable me to influence and inspire at all levels from cross-functional teams, senior management and strategic partners. Confident presenter and keynote speaker, I am adept at conveying complex strategies in an impactful, accessible way to diverse audiences.

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