Devendra Singh

Founder @Burger Singh - Made In India

Lucknow, IN

Care Medicos is a chain of pharmacy stores in retail medical space spread across Lucknow+ Retail setup: Established 3 pharmacies from scratch including fund-raising and license procurement+ Brand building: Managed end-to-end brand identity creation for multiple stores, including brand conceptualization and strategic location planning, interior design etc.+ Process implementation: Developed and streamlined processes for optimized day-to-day operations+ Customer acquisition: Devised customer acquisition strategies, resulting in 160% increased footfall and 250% sales performance within 6 months+ Retention strategy: Acquired new users and built a robust sales pipeline. Implemented customer retention schemes with targeted marketing campaigns, fostering long-term relationships with valued customers+ Brand tie-up: Built strong relationships with doctors, understanding their prescription and medicine patterns for sales pull. Negotiated margin sharing with doctors and dental experts, pushed up the retail sales + Business diversification: Drove business growth by identifying and pursuing unique high margin categories in the OTC market e.g. baby care and skin care items+ Team handling: Provided direction and mentorship to the sales and operations team to build robust sales. Devised effective incentive schemes and sale targets to drive manpower efficiency + Supply chain: Negotiated with key partners and stakeholders to secure favorable business margins, sustainable supply chain

Motilal Nehru National Institute Of Technology

Bachelor of Technology - BTech

DAV Public School, Dudhichua

Senior Secondary

Indian Institute of Management, Lucknow

Master of Business Administration - MBA