Derrick Lu
Enterprise Growth @Pure Storage
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WORK HISTORY
Enterprise Growth @Pure Storage
San Francisco, CA, US
EDUCATION
Case Western Reserve University
Bachelor of Science - BS, Finance
SKILLS
ABOUT DERRICK LU
I’m a Sales Operations / Revenue Operations professional with 6+ years in high-growth SaaS, building scalable GTM systems that improve forecasting, territory design, quota setting, pipeline health, and data governance. I partner with Sales, Marketing, Customer Success, and Finance to turn messy data into clear insights and execution.Impact highlights-Rebalanced territories (coverage vs. opportunity) and supported quota models on a $200M+ book; improved fairness and visibility-Automated Salesforce workflows (routing, validation, approvals) and reduced ownership disputes by ~40%-Standardized funnel definitions with Marketing; lifted MQL→SQL conversion-Streamlined deal/approval processes with automation; cut cycle time by 35% and improved reporting accuracy.Core skills: Sales Operations, Revenue Operations, Business Operations, Territory Design, Quota Setting, Capacity Modeling, KPI Reporting, Forecasting, Pipeline Management, Lead Routing, Data Quality, Data Governance, Process Improvement, Scenario Modeling, Stakeholder Management, Cross-Functional Collaboration, Executive Reporting (MBR/QBR). Target Management, Capacity Planning, Annual Planning, Territory Planning, Target Setting, and Sales Forecasting.Tools: Salesforce (primary), HubSpot (familiar), SQL, Excel/Google Sheets (pivots, SUMIFS, INDEX/MATCH), Tableau/Looker/Power BI, Outreach, Apollo, Gong.I thrive in fast, feedback-driven environments—translating data → decisions → durable processes that help GTM teams hit targets and scale.
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