Debbie A.
Demand Generation Marketing Specialist @EZRA
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WORK HISTORY
Demand Generation Marketing Specialist @EZRA
Built and optimized high-converting landing pages to drive registrations for both virtual and in-person client events.Designed and executed targeted email sequences to support SDR teams in acquiring new clients and generating revenue from existing accounts.Developed and maintained workflows and automations within Pardot and Zapier to improve speed-to-lead, ensure accurate contact data, and strengthen attribution tracking.Partnered with the broader marketing team to execute multi-channel campaigns and growth strategies aligned with revenue goals.
EDUCATION
BrainStation
Certificate, Product Management
Growclass
Certificate, Growth Marketing
DeGroote School of Business - McMaster University
Bachelor of Commerce - BCom, Marketing/Marketing Management
Project Management Institute
Certified Associate Project Manager
ABOUT DEBBIE A.
Revenue-focused B2B SaaS marketer specializing in demand generation, virtual events, and…
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