David Rust
Senior Director of Pricing @Staples Professional
Signup · Get unlimited contacts
WORK HISTORY
Senior Director of Pricing @Staples Professional
EDUCATION
Brock University
Bachelor of Business Administration - BBA, Marketing
ABOUT DAVID RUST
I am a pricing and commercial strategy leader with more than 15 years of experience helping B2B organizations improve profitability while remaining competitive in complex sales environments.My work sits at the intersection of pricing strategy, sales behavior, and financial performance. I focus on building pricing structures and governance models that enable companies to grow revenue while protecting margin.In my current role at Staples Canada, I lead enterprise pricing and profitability strategy across national B2B operations. This includes pricing governance, contract and RFP pricing strategy, commercial policy, and pricing analytics.I partner closely with sales, finance, and merchandising leadership to address pricing challenges such as margin leakage, inconsistent price architecture, and structural discounting.Areas of focus include:• Enterprise pricing strategy• Margin improvement and profitability management• Contract and RFP pricing strategy• Commercial pricing governance• Pricing analytics and performance measurement• Aligning sales behavior with pricing strategy• Enhancing sales compensation to mirror business objectivesI’m particularly interested in how organizations can evolve pricing from a reactive operational function into a strategic commercial capability that drives both growth and profitability.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.