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Dana Stotts
EVP, Business Leadership @Arc Worldwide
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WORK HISTORY
EVP, Business Leadership @Arc Worldwide
Chicago, IL, US
EDUCATION
Truman State University
Bachelor of Arts (B.A.), Marketing & Management
SKILLS
ABOUT DANA STOTTS
SUMMARY:An innovative integrated marketing executive with almost 20 years in brand, shopper, retail and promotional marketing on clients such as Dunkin\', Samsung, MilkPEP, Ghirardelli, Proctor & Gamble, MillerCoors, Walmart, PepsiCo, American Express and Dairy Management, Inc. Proven ability as a thought leader to direct the development of consumer brand launches, integrated marketing campaigns and consumer promotions that drive sales and build brands. Passionately committed to the deep understanding of people and their behavior to drive brand affinity and inspire action.Specialties: National and channel-specific shopper marketing program development, e-commerce, digital and retail activation, consumer product launches, consumer promotion, client relationships, creative and strategic partnerships, team mentoring and professional development, leadership and budget management
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