Constance Fivel

Digital Experience, Crm & E-commerce Director @Renault Group

Paris, FR
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2021 — Present

Digital Experience, Crm & E-commerce Director @Renault Group

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Boulogne-Billancourt, FR

Responsible for defining and implementing on Renault\'s website- Renault Brand customer experience - Product experience & content for all new launches- E-Commerce strategy (pre-orders, orders, e-shop for lifestyle products)- Efficiency reportings & testsResponsible for Renault\'s PRM, CRM strategy - Launches strategy, customer contact plan, templates delivery to countries, waiting programmes, reporting).Agencies & teams management.Project management with transversal teams.

EDUCATION

2003 — 2004

Appalachian State University

Business, Management, Marketing, and Related Support Services

2004 — 2005

Université d'Avignon et des Pays de Vaucluse

Master's degree

2014 — 2015

Conservatoire National des Arts et Métiers

Certificate of e-Marketing and e-Business.

2000 — 2004

Université Grenoble Alpes

Master's degree

SKILLS

Brand DevelopmentProduct MarketingMarketing ManagementB2bDirect MarketingProduct DevelopmentAdvertisingRetail MarketingRetail DesignVehiclesMarket AnalysisRetailProduct ManagementDigital MarketingPricingManagementAutomotive AftermarketAutomotiveCorporate IdentityBranding & IdentityMarketing StrategyMarketing CommunicationsMarketing

ABOUT CONSTANCE FIVEL

I am a highly motivated, rigorous and full stack professional, with a 17 year old experience in international marketing. Passionate about working on digital marketing projects and used to deal with pressure. I have great interpersonal skills. Furthermore I love swimming and the mountains!

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Constance Fivel — Digital Experience, Crm & E-commerce Director at Renault Group in Paris, FR | Unifers