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Christoph Drefers
Curator @Tme Pass The Idea
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WORK HISTORY
Curator @Tme Pass The Idea
Intelligent content curation customized to client\'s needs and delivered conveniently as a personalized e-magazine. Get the big picture and stay in touch with everything in the world of marketing that matters to you, your team and your organisation. Drive competitive advantage via applied external intelligence - the most likely source of break-through ideas.
EDUCATION
UdK Berlin, Germany
Diplom Kommunikationswirt, Marketing Communication
SFU Vancouver, Canada
Visiting Student, Communication, history, Spanish
SKILLS
ABOUT CHRISTOPH DREFERS
Senior marketing & business generalist with broad background in branded consumer products & services.•Advocate for accountable, transparent & effective marketing driving company culture & results.•Experienced in large scale global corporate environments as well as SME start-ups.•GM level experience including Executive Team membership.•International career covering diverse cultures, markets and business models ranging from global to local.•Detailed understanding of leading edge Marketing techniques in the context of rapid change•Although German, reported to have a sense of humor.Specialties: •Good at cutting through complexity & focus on what matters - and holding on to it. This drives my key strength in strategy genesis & deployment.•Really enjoy the creative process both for brand as well as business ideas. I\'m strong in starting new projects.•Strong collaborator. Prefer to work in diverse teams & co-create.•Passionate about finding break-through solutions and avoiding incrementalism. Strong innovator.•Experienced in leading large teams, budgets & driving iconic brands.•I enjoy doing (based on sound strategy) and deliver tangible results.
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