Chelsea Rich

Group Account Director @Romph & Pou Agency

Bossier City, LA, US
MOBILE NUMBERS
+13•••••••98

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WORK HISTORY

Mar 2017 — Present

Group Account Director @Romph & Pou Agency

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Shreveport, LA, US

Supervise an account team servicing 50+ automotive, automotive service, healthcare, retail, business to business, and restaurant clients- Responsible for development of data driven integrated marketing strategies- Evaluate client sales and traffic monthly to monitor effectiveness of marketing campaigns, and suggest adjustments- Collaborate with Account Managers and department heads on internal operations processes to improve agency efficiencies and effectiveness- Responsible for ongoing new business development across the country- Developed a new business strategy in 2019 that drove 40% year over year growth- Assisted in development of agency\'s Digital/Social Media department.

EDUCATION

2004 — 2008

Centenary College of Louisiana

Bachelor of Arts (BA), Mass Communication/Media Studies

SKILLS

Digital MarketingEmail MarketingDirect MarketingMarketing CommunicationsMarketingAdvertisingPublic RelationsMedia RelationsSocial MediaSocial Media MarketingEvent ManagementOnline AdvertisingMarketing StrategyCopywritingCreative DirectionDirect MailPress ReleasesDigital MediaIntegrated Marketing

ABOUT CHELSEA RICH

I\'m an Integrated Marketing expert with 15 years of experience working at an agency. I have specific marketing expertise in the automotive, automotive service, healthcare, retail, restaurant, telecom, higher education, and business to business industries, working with more than 50 clients across the country.

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