Alyssa Purselley-Hankins

Senior Account Manager @Romph & Pou Agency

Tyler, TX, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2023 — Present

Senior Account Manager @Romph & Pou Agency

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Tyler, TX, US

In this role I am responsible for the management and enhancement of client relationships through proactive issue resolution, efficient fulfillment of client needs, establishing crucial connections with key client personnel, taking the lead in contract negotiations, and providing guidance for the strategic alignment of campaigns. Moreover, my duties involve the evaluation and mentorship of account managers, along with the identification of potential new business prospects. My contributions play a pivotal role in ensuring strong client connections and driving the growth of the business.

EDUCATION

2003 — 2007

Athens High School

Diploma

2009 — 2011

University of Texas at Tyler

Bachelors of Science, Public Relations, Advertising, and Applied Communication

2006 — 2008

Trinity Valley Community College

Associate of Science (A.S.), Business Administration and Management, General

SKILLS

CopywritingWeb DesignPrint ManagementGraphicsPrintDigital MarketingRelationship MarketingOutdoor AdvertisingAdobe Creative SuitePress ReleasesOnline MarketingCreative StrategyLogo DesignPhotoshopBudgetsDirect MailTrade ShowsAdvertisingMagazinesIndesignB2b MarketingCreative DirectionMarketing CommunicationsFacebookPublic RelationsMedia RelationsIntegrated MarketingEmail MarketingMacQuarkxpressFundraisingMarketing StrategyCorporate BrandingDigital PrintingAdvertising SalesOnline AdvertisingProduct MarketingSocial NetworkingSocial Media MarketingMicrosoft Office

ABOUT ALYSSA PURSELLEY-HANKINS

With over 19 years of experience in local, national, and international marketing and advertising, I am a passionate and driven Senior Account Manager at Romph & Pou Agency, a leading creative agency that specializes in branding, strategy, and design. In this role, I am responsible for managing and enhancing client relationships, leading contract negotiations, and providing guidance for the strategic alignment of campaigns.I have a proven track record of delivering high-impact results and increased customer outreach for various clients across multiple channels, including print, digital, and social media. I have won multiple CUNA Marketing and Business Development Diamond Awards for my innovative and effective campaigns, as well as a Cornerstone League Pinnacle Rising Star Award for my marketing accomplishments for a $100 million not-for-profit business. I am also skilled in creative graphic design, quality branding, and entrepreneurial vision, which I apply to each and every project I work on. My mission is to create unique and compelling marketing solutions that align with the company\'s and the client\'s goals and values.

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