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Vice President of Marketing @AnnieMac Home Mortgage
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WORK HISTORY
Vice President of Marketing @AnnieMac Home Mortgage
Develop and implement annual marketing plan/strategy to achieve company goals • Provide marketing skills and expertise to the company by building, developing and managing a marketing team capable of carrying out the necessary marketing strategies and tactics • Set current and long-term goals for Marketing department • Prioritize marketing projects and allocate resources accordingly • Ensure all marketing communications are coordinated, support marketing plan/strategy objectives and are an effective expenditure of resources • Drive the implementation of marketing campaigns that meet business objectives and drive leads • Conduct market analysis to identify challenges and opportunities for growth • Provide leadership and/or support the design, development, and implementation of products and services • Maintain brand standards and ensure compliance across all marketing and communications channels • Provide leadership/direction to create a marketing report function that can track, measure and analyze the company’s performance • Work closely with the sales department to align sales and marketing strategies • Manage marketing budgets and expenditures
EDUCATION
Immaculata University
Bachelor’s Degree, B.A. Organizational Management and B.S. Human Performance Management
Temple University
Marketing
SKILLS
ABOUT CASEY BRINKERT
Experienced Vice President of Marketing with a demonstrated history of working in the…
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