Carey Mitchell

President - High Tech Integrated Marketing Agency @Semiconductors, Telecom, Green, Networking

Redwood City, CA, US

Strategic Integrated Communications Professional With 25+ Years ExperienceSenior level person who still rolls up her sleeves and works. Savvy in positioning, go-to-market, strategy,exceptional writer, developing integrated marketing communications where there has been no plan before, PR, branding, advertising, lead generation, social networking, sales collateral, new business development. Cross functional management of global communications between business units, executive team, customers, investors, key stakeholders, strategic partners, employees, and of course media and analysts.Clients: semiconductors, wireless, telecom, everything having to do with networking, enterprise, consumer electronics, digital multimedia12 years as a VP/Senior VP on the agency side; 12 years as Director of Corporate Communications on the corporate sideLaunched 40 start-ups: Worked five years as Director of Corporate Communications at TIDAL Software, which was later purchased by Cisco for $105 Million. Key player in major co-op marketing program with Microsoft that gained credibility, and thus we gained business from much larger corporations which contributed to the acquisition.Hired as a Director of Corporate Communications to re-launch GigOptix,a 10G-40G semiconductor company going after the telecom carrier equipment and ISPs. Contributed to merger with Helix in four months. hits on Google. Gained cover stories in several countries.The launch of Bay Microsystems, a broadband semiconductor company gained five cover stories and a \"Top Companies to Watch\" article in Wall Street Journal. The main investor was so excited he doubled his investment from $5 million to $10 million.Global marketing tour for Cylink Wireless. Co-op marketing deal with Intel gained global coverage on how doctors in India used video conferencing and wireless technologies to remotely teach other doctors how to do open heart surgery on newborns. This saved thousands of lives.