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Bryan Srabian

Vice President, Brand Development & Digital Media @San Francisco Giants

Sacramento, CA, US
MOBILE NUMBERS
+14•••••••42

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WORK HISTORY

Jan 2016 — Present

Vice President, Brand Development & Digital Media @San Francisco Giants

I am responsible for the overall creative direction of the Giants brand, including social media, digital marketing, content development and ballpark entertainment. I also play a role in the creative aspect of our marketing and advertising strategy.

EDUCATION

1991 — 1995

Santa Clara University

Bachelor of Science (B.S.), Marketing

1991 — 1995

Santa Clara University

Bachelors, Science Marketing

SKILLS

Event PlanningRadioSocial MediaSports MarketingSponsorship ActivationInstagramDigital MarketingRelationship MarketingOnline MarketingEmail MarketingLeadershipTwitterWeb ContentTelevisionBloggingIntegrated MarketingNew MediaSocial MarketingVideoDigital MediaSocial NetworkingSocial Media MarketingSports ManagementBrand DevelopmentYoutubeEntertainmentMarketingVideo ProductionPinterestBrand ManagementMarketing StrategyEvent ManagementSponsorshipPublic RelationsMedia RelationsAdvertisingSportsGeneral AwesomenessPublic SpeakingMarketing Communications

ABOUT BRYAN SRABIAN

Driving Brand Growth, Innovation & Fan Engagement in Sports MediaAs VP of Social Media & Brand Development for the San Francisco Giants, I lead digital storytelling, content strategy, and fan engagement to connect with millions of passionate baseball fans worldwide. With a deep background in sports marketing, social media strategy, and brand development, I specialize in crafting innovative campaigns that enhance brand loyalty and drive revenue growth. What I Do Best: Lead social media & brand strategy to elevate the Giants’ presence Develop high-impact digital campaigns that drive engagement & ticket sales Foster partnerships & collaborations to expand audience reach Leverage analytics & insights to optimize content performance Manage and mentor high-performing teams in a fast-paced sports environment Key Highlights: Increased fan engagement across social channels Developed campaigns contributing to record-breaking ticket sales Spearheaded viral content that strengthened the Giants\' digital presence Featured speaker at industry conferences on social media & brand strategyI\'m passionate about leveraging storytelling, data-driven insights, and emerging trends to create engaging experiences for fans. Let’s connect and discuss the future of digital sports marketing!

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