Braydee Rose

Events and Marcomms Specialist @Exhibitions & Events New Zealand Ltd

Auckland, NZ

In my role as an Events and MarComms Specialist at Exhibitions & Events New Zealand Ltd, I am responsible for managing and executing comprehensive marketing and communication strategies for a variety of high-profile events. My key responsibilities include:• Event Planning and Coordination: Overseeing all aspects of event logistics, from initial planning to on-site execution, ensuring each event runs smoothly and meets client expectations.• Marketing Communications: Developing and implementing targeted marketing campaigns across various channels, including social media, email, and print, to drive event attendance and engagement.• Stakeholder Management: Coordinating with vendors, sponsors, and partners to secure resources, manage contracts, and foster strong working relationships.• Content Creation: Crafting compelling content for promotional materials, press releases, and event programs to effectively communicate the value and highlights of each event.• Performance Analysis: Analyzing event metrics and feedback to assess the success of marketing strategies and identify areas for improvement.• Budget Management: Managing event budgets, ensuring cost-effective solutions without compromising on quality or attendee experience.My role is pivotal in ensuring that each event not only meets but exceeds expectations, creating memorable experiences for attendees and delivering significant value for clients.

Auckland University of Technology

Bachelor of Business