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Brandi Miranda Johnson
Sr Manager, Advertising @Kia America
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WORK HISTORY
Sr Manager, Advertising @Kia America
Irvine, CA, US
Global & Regional Strategy Development and Alignment- Evolution of Global Brand and Company Culture in partnership with all Kia regions such as Kia India, EU, South America and East Asia- Regional and Global brand target development- Consumer & Product clinics, testing, analysis and strategic mapping- Marketing Communications Insights/ Positioning/ White Space developmentGeneral & Diversity Marketing Communications Development & Management- Development of Strategy, Communications and Creative Executions including: Linear Broadcast & Streaming Video | Social | Content Creator & Influencer Partnerships | Experiential Events | Product Placement & Entertainment | PR | Digital, Onlne | CRM | Streaming Audio, Radio | OOH | Print- Culturally relevant and resonant marketing campaigns in Black, Hispanic and AAPI consumer marketing- Award winning campaigns within Diversity, Equity and Inclusivity
EDUCATION
University of San Diego
BBA, Business Administration, Marketing emphasis
SKILLS
ABOUT BRANDI MIRANDA JOHNSON
Thriving at the intersection of creativity and strategy. Passionate about work…
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