Boriana Atanassova
Account Based Marketing Strategist @Marigold
Long Beach, CA, US
EMAILS
MOBILE NUMBERS
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WORK HISTORY
Aug 2024 — Present
Account Based Marketing Strategist @Marigold
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Created effective Go-to-Market (GTM) strategies aligned with Marigold\'s ICPs. Spearheaded enterprise AI vendor evaluation with Legal and IT approval while pioneering Conversational AI campaigns, and scaling dynamic ads targeting with 6Sense.
EDUCATION
N/A
Orange Coast College
Business Administration
N/A
MIT Professional Education
Applied Data Science Program: Leveraging AI for Effective Decision-Making
N/A
University of California, Irvine Division of Continuing Education
Regulatory Affairs and Compliance
N/A
UCLA
Bachelor of Science (B.S.), Systems Biology
SKILLS
Instructor CertifiedStrategic PlanningScribusCritical ThinkingProcess ImprovementGoogle Webmaster ToolsCustomer ServiceSEOMicrosoft OfficeSalesFacebookHtmlInfusionsoftSocial Media MarketingWordpressContinuing EducationHealthcareBusiness DevelopmentInstructional DesignDigital MarketingTeachingGoogle AnalyticsManagementPhotoshopBlsSearch Engine Optimization (SEO)PowerpointMicrosoft ExcelData AnalysisAccessPublic HealthDirect MarketingMarketing StrategyLifesciencesPublic SpeakingZapierEditingResearchPalsParsey
ABOUT BORIANA ATANASSOVA
I help B2B companies identify, engage, and convert their most valuable accounts through…
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