Bob Lanigan
Regional Sales Manager at Virginia Distillery Company
- Role
- Regional Sales Manager at Virginia Distillery Co
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Bob Lanigan
SALES and MANAGEMENT Dynamic sales representative in beverage alcohol industry managing spirits & wine. 18+ years experience as a Regional Manager, State Manager & National Accounts Manager. Highly trained. Outstanding record of achievement. Acute knowledge of Chicago and the greater Midwest including Illinois, Indiana, Wisconsin, Michigan, Ohio, Minnesota, Missouri, North & South Dakota, Kansas and Nebraska. Additional experience managing craft spirits in Tennessee, Texas & Louisiana. Strong in programming. Veteran of account and contract negotiations. Excellent communicator with the ability to actively manage change. Accomplished in managing distributor & local sales forces. Demonstrated achievements in: • Distributor Management • Brand Building • Account Presentations • New Product Launches • Key Account Relationship Management • Sales Training and Development • Regional Budgeting and Forecasting • Pricing and Sponsorship Management • Strategic Sales & Marketing Planning SUPPLIER MANAGEMENT-Managed portfolio of over 60 brands with Southern Wine and Spirits distributors in Illinois with P&L responsibility utilizing these key objectives. DEPLETION GROSS PROFIT BRAND BUILDING PRICING ON-OFF PREMISE CHANNEL MANAGEMENT AND DISTRIBUTION. PLANNING, FORECASTING AND BUDGETING MANAGED POS BUDGET and SPEND MANAGED REGIONAL MARKETING BUDGET DISTRIBUTOR MANAGEMENT CONDUCTED QUARTERLY BUSINESS REVIEWS. KEY ACCOUNT MANAGEMENT While excelling and achieving current level of experience, I am looking for a regional or channel focused position with a progressive well managed company in the Midwest. I have proven to adapt to change and look forward to continued challenges. Specialties: Brand Building, Pricing, Programming, Distributor Management, Market Analysis, Distributor Education, Communication and Presentation Skills, Member United States Bartenders Guild. Proficient on Excel, Word and PowerPoint. Proficient in Coaching and Leadership Skills.
Experience
Regional Sales Manager
Sep 2018 — Present · Midwest, US
Education
University of Tennessee at Martin
Bachelors
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