Bianca Dipietro
Manager, Marketing Design @Jane App
Signup · Get unlimited contacts
WORK HISTORY
Manager, Marketing Design @Jane App
CA
Brand & Design Leadership – Ensure brand consistency and compelling storytelling across marketing, campaigns, and digital experiences.• Data-Driven Strategy – Optimize creative using performance insights, A/B testing, and user behavior data to improve engagement and conversion.• Team & Cross-Functional Collaboration – Mentor designers while working closely with Growth, Content, Community and Product teams to create high-performing visuals.• Product & Marketing Alignment – Partner with Product Design to ensure a seamless brand experience across marketing and product touch points.
EDUCATION
York University
Bachelor's degree
York University
Master's degree
Juno College of Technology
HTML, CSS & Responsive Design
Sheridan College
Bachelor's degree
ABOUT BIANCA DIPIETRO
Curiosity fuels my creativity. Boldness shapes my designs. Education amplifies my impact. As a designer, educator, and maker, I push boundaries to create meaningful work. My journey began with a Bachelor of Design, followed by a Master’s, where I explored everything from typography to interactive experiences. Since 2011, I’ve run a successful freelance business, collaborating with clients to deliver daring designs for the adventurous at heart. My career spans both industry and education. In 2014, I returned to teaching, instructing at George Brown and Sheridan College before joining Humber College full-time in 2016 as Program Coordinator and Professor for the Advanced Graphic Design Diploma. There, I developed curriculum, mentored students, and fostered an innovative learning environment. After Humber, I became Creative Lead & Head of Design at HelloFresh Canada, where I led an in-house creative team, producing high-impact campaigns across multiple brands. I championed a dual-brand strategy between HelloFresh and Chefs Plate, ensuring creative distinctiveness while driving engagement. Currently, I lead the Marketing Design team at Jane App, overseeing brand identity, campaign design, and creative storytelling. Notably, we crafted the brand identity for the BeWell Summit, a gathering of over 140 allied health professionals. Beyond work, I’m a coder, donut connoisseur, data visualization enthusiast, half-marathon runner, charity rower, and a former Hamilton Roller Derby skater—though you’ll still catch me on skates most weeks. I believe fearless design fosters deeper connections, unlocks unexpected solutions, and tells stories that leave a lasting impact. Let’s connect and create something bold together.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.