Alan Roth
Head of Product Marketing @Jane App
Signup · Get unlimited contacts
WORK HISTORY
Head of Product Marketing @Jane App
EDUCATION
Notre Dame de Namur University
MBA, Business Administration and Management, General
University of California, Santa Cruz
BA, Business Management/ Economics
SKILLS
ABOUT ALAN ROTH
Full-stack marketing leader with a track record of scaling revenue, building high-performing teams, and launching customer-backed products across SaaS, B2B/B2C, and DTC markets. With experience at top-tier companies like Intuit and Electronic Arts, I bring a unique blend of strategic vision, creative storytelling, and operational excellence. Having worked at startups and midsize companies across healthcare and finance, I\'ve developed the ability to shift between 0-1 concept testing and optimization of existing revenue lines.As a go-to-market expert, I craft and execute marketing strategies that align tightly to business goals—whether launching new products, accelerating adoption, or repositioning for growth. My approach is grounded in cross-functional collaboration, working hand-in-hand with product, sales, customer success, and executive teams to drive results.I thrive in dynamic environments and am adept at navigating complex challenges to achieve business objectives.Areas of expertise-Team leadership-Product Marketing -Brand Marketing -Go-To-Market Strategy-Strategic Planning & Market Research -SaaS Marketing in B2B/D2C -Marketing Strategy -Customer Acquisition & Retention-ROI & KPI Reporting
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.