Bhavisha Prajapati
Luxury Brand Evaluator- Consumer Experience and Retail Strategy @CXG
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WORK HISTORY
Luxury Brand Evaluator- Consumer Experience and Retail Strategy @CXG
Atlanta, GA, US
Evaluated retail, digital (including technology-enabled experiences), and omnichannel touchpoints in the $350B luxury market for brands including Gucci, Ferrari, Diptyque, Christian Dior, Louis Vuitton, Tiffany & Co, Ferragamo, Loewe, Balenciaga, Burberry, Saint Laurent, Balmain, Omega Retail, Bottega Veneta, Roche Bobois, David Yurman, Amiri, and Versace; identified customer experience gaps and delivered recommendations for client acknowledgment, storytelling, omnichannel flow, and cultural tone.
EDUCATION
Savannah College of Art and Design
MFA, Luxury and Brand Management (SCAD School of Business Innovation)
NATIONAL INSTITUTE OF FASHION TECHNOLOGY, GANDHINAGAR
Bachelor of Design , Fashion and Lifestyle Accessory Design - Gems, Jewelry, Precious Products and Metals
ABOUT BHAVISHA PRAJAPATI
My core competency lies in merging a creative mindset with strong business acumen. I help brands stay relevant through GTM strategies, growth initiatives, brand extensions, international expansions, design innovations, and new product development. I also specialize in consumer insights, advanced analytics, digital transformations, and creative problem-solving to drive meaningful impact for global luxury, fashion, jewelry, beauty, consumer goods, technology/IT, lifestyle, and hospitality brands.Outside of work, I enjoy gardening, especially floral and indoor plants.
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