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Beatriz Freindorfer Azevedo
Head of Product Design @QuintoAndar
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WORK HISTORY
Head of Product Design @QuintoAndar
Sao Paulo, BR
EDUCATION
Universidade Presbiteriana Mackenzie
Neurosciência e Psicologia Aplicada, Neurociência
Northwestern University
MarTech Strategy: Leveraging Data and Technology in Marketing, Business and Marketing
Escola Panamericana de Arte e Design
Técnico, Design Gráfico
USP - Universidade de São Paulo
Bacharel, Design
IxDF - The Interaction Design Foundation
professional education, Experiência do Usuário e Design de Interface
Universidade do Porto
Bacharel, Design Da Comunicação
SKILLS
ABOUT BEATRIZ FREINDORFER AZEVEDO
Passionate about merging UX excellence with strategic innovation, I\'m an experienced product designer and a digital channel specialist with a proven track record of working in consulting, large companies, and startups. I specialize in creating customer journeys and driving engagement and market expansion initiatives.Over the past decade, I\'ve led both design and cross-functional teams in creating products with excellent usability and aesthetics, strengthening brand positioning and driving business growth in critical areas.Currently, I’m Head of Design at QuintoAndar, leading strategic design initiatives to drive product evolution and heading our technical team of 9 designers in the For Sale Business Unit.With complementary training in Neuroscience and a deep understanding of customer behavior, I also teach in the MBA program for Information Architecture and UX at Impacta. My efforts have been recognized with two IDEA/Brasil, a well-known award in latin america. I\'m dedicated to elevating the impact of design within the teams I lead and the broader product design market. Let’s connect and talk about how I can assist you with your product strategy.
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