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Beatrice Messori

Sales & Marketing Manager @FORFIRM

Lugano, CH
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2026 — Present

Sales & Marketing Manager @FORFIRM

Attualmente mi occupo della costruzione di sistemi di crescita per il mercato svizzero, sviluppando strategie di marketing e pipeline di vendita, utilizzando un metodo cross-channel e allineando obiettivi commerciali, comunicazione e posizionamento.Il mio focus è generare risultati misurabili, mettendo in relazione rigore corporate e pensiero creativo, affinché dati, processi e design lavorino insieme per produrre impatto reale sul business.↳ Qui trasformo visione strategica e execution in sistemi scalabili.

EDUCATION

2022

LIUC Business School

Marketing & Communication

2024

LIUC Business School

Financial Education and Family Business Management

2012 — 2017

Liceo Artistico Paolo Candiani

Diploma di Specializzazione di 1° livello DS1 in Arti Figurative, Musica, Spettacolo e Moda, Media/Multimedia e comunicazione digitale

2023

LIUC Business School

Development Tools

ABOUT BEATRICE MESSORI

Visual identity, storytelling, content, and workflow: all coherent and scalable. That\'s when I understood that AI and generative AI isn\'t just automation.↳ It\'s creative amplification.I started my career in retail at 18, where I learned how to read customers, present products, and build trust. I then moved into digital agencies during my studies, creating assets for social media, e-commerce, and display advertising while understanding how content moves across platforms. In 2019, I joined Generali Italia S.p.A. becoming an Insurance Sub-Agent managing over +500 clients, and by 2022 I was promoted to Agency Manager.I spent 7 years building marketing strategies from the inside: social media campaigns, digital advertising, corporate events, client meetings, learning how systems actually work in the finance and insurance industry. My background is structured with a diploma from Liceo Artistico and three Master\'s degrees from LIUC Business School. My thinking is artistic, spanning photography, painting, visual design, and video production alongside SEO, SEM, social strategy, content marketing, CRM, and analytics.But after hours, I was experimenting with AI, photography, design, and visual language, trying to bridge two worlds that weren\'t supposed to meet.Between 2023 and 2024, I turned those experiments into professional systems and launched my first services as a freelancer. In May 2024, I officially founded ars n0va, my AI Creative Studio, and joined ReleWant in Switzerland as Business Strategist, later becoming AI Creative Innovation Partner so their clients could access my generative AI services and achieve the best image of their business. In February 2026, I stepped into my current role as Sales & Marketing Manager at FORFIRM.What I\'ve built?Many projects spanning brand identity, AI-driven content, visual systems, and digital campaignsOver pieces of content produced, from visuals and carousels to teasers and editorial assetsEngagement increases ranging from +40% to +120% compared to previous benchmarksProduction time reduced by up to 60% through structured AI workflowsDigital services launched with 5-star ratings from day oneI build systems where imagination, AI, and strategy converge. I work with companies and professionals who want to grow through data-driven marketing strategies enhanced by advanced AI solutions, delivering scalable content, high-impact campaigns, and creative systems that actually work.↳ If you\'re ready to bridge strategy and imagination, let\'s talk.

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