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Averil
Head of Martech @Connect360
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WORK HISTORY
Head of Martech @Connect360
Auckland, NZ
Consult in an advisory capacity with New Zealand’s largest general insurer and its portfolio of brands to shape Martech platform strategy, roadmap, and governance- Guide adoption of Braze and supporting platforms, aligning with enterprise architecture, regulatory obligations, and cross-channel digital strategy- Partner with data engineering, app, and web teams to design solutions for event streaming, platform integrations, and cross-channel data activation- Advise on compliance frameworks for privacy, consent management, and campaign metadata governance- Engage with senior stakeholders to align platform roadmap with business objectives and regulatory standards.
EDUCATION
ACG YOOBEE School of Design
Diploma of Web Development, Web Development
Massey University
Bachelor of Communication, Public Relations and Media Studies
SKILLS
ABOUT AVERIL
Platform and Martech leader with 10 years experience delivering enterprise-scale digital platforms and data-driven engagement. Proven in platform ownership, roadmap delivery, and designing solutions to complex challenges with data and technology teams. Experienced in governance, compliance, and stakeholder management, with a strong record of leading cross-functional teams, scaling adoption, and embedding platforms into enterprise strategy.
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