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Ashley Taylor

Director of Commercial Planning and Distributor Strategy at Treasury Wine Estates @Treasury Wine Estates

Napa, CA, US
EMAILS
a••••••••@tweglobal.com
MOBILE NUMBERS
+19•••••••56

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WORK HISTORY

Apr 2022 — Present

Director of Commercial Planning and Distributor Strategy at Treasury Wine Estates @Treasury Wine Estates

Napa, CA, US

Responsible for translating financial plans into programming, incentives and quarterly goals for the U.S. sales team. Lead the portfolio management review process by identifying and quantifying portfolio opportunities. Support the route-to-market strategy by performing scenario and financial analysis, developing and implementing approach to contract terms. Key collaborator across sales, marketing and finance.

EDUCATION

1998 — 2002

University of Florida

Bachelor of Science in Advertising, Minor in Business Administration

ABOUT ASHLEY TAYLOR

Accomplished Wine Industry leader with experience in Sales Strategy, Operations, Demand Planning, M&A Project Management. • Highly skilled at translating financial plans into programs and incentives for the national sales team. • Collaborative leader who works with brand marketers to ensure a robust portfolio of wine that solves customer needs and drives sales revenue. • Seasoned M&A Project manager with a keen ability to blend people and process into new sales organizations. • Unique ability to provide data analytics for distributor contract negotiations.

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