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Anatoliy Polyanker

VP Head of Logitech Mx @Logitech

Lausanne, CH
MOBILE NUMBERS
+41•••••••37

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WORK HISTORY

Apr 2018 — Present

VP Head of Logitech Mx @Logitech

Lausanne, CH

EDUCATION

2001 — 2002

Weatherhead School of Management at Case Western Reserve University

MBA, Marketing

1993 — 1998

Dnipropetrovs'kij Nacional'nij Universitet

Specialist, International Economics

2000 — 2001

Central European University

MBA, Marketing

SKILLS

Brand EquityBusiness AnalysisShopper MarketingMarketing ManagementPeople ManagementConsumer InsightsTraining & DevelopmentConsumer AdvertisingAgency RelationsCalibrationPromotion PlanningBrand DevelopmentfConsumer BehaviorPriceTargeted AdvertisingMulti-Channel MarketingCampaign DevelopmentPortfolio ManagementInternational MarketingTeam MentoringDigital MarketingMarket AnalysisConsumer InsightMarketing ResearchCross-Functional Team LeadershipPublic RelationsConcept DevelopmentManagementSponsorship MarketingTeam BuildingIn-Store MarketingMedia PlanningFmcgCapability BuildingProduct DevelopmentPersonnel RecruitingBranded EntertainmentMarketing StrategyCustomer InsightGo-to-Market Strategy

ABOUT ANATOLIY POLYANKER

20 years of experience in Consumer Electronics / FMCG Marketing and Brand Building.…

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